Selected Work
Yopi
Yopitech
A wearable band housing a proprietary sensor that reads potassium directly from the skin — a marker that correlates with cardiovascular health. The core problem: fitting a biosensor, battery, and electronics into a soft, washable band that reads as an everyday accessory, not a medical device.
- Industrial Design
- Brand Identity
- Strategy
- Packaging Design
- Website UX/UI
- Visualization / Prototyping
- Research & Development
Audio Eyewear
CLIENT_ Insight Acoustics
Open-ear audio built into eyewear. The hard problem: fitting an acoustic chamber and battery into a temple thin enough to read as glasses, not hardware — without leaking sound or pinching at the hinge.
- Industrial Design
- Mechanical Engineering
- Acoustics Engineering
- CMF
- Prototyping
- DFM
Ergo V
CLIENT_ [ client / NDA ]
Describe the ergonomic problem and the form study that answered it — the body interface, the fit range, what made the geometry non-obvious.
- Industrial Design
- Ergonomics Research
- Human Factors
- Prototyping
- CMF
Iiri
CLIENT_ [ client / NDA ]
The regulatory and use constraints behind the housing — cleanability, the user interface, the standards that shaped wall thickness and parting lines.
- Industrial Design
- DFM
- Regulatory / Compliance
- Human Factors
- CMF
- Production Support
Alveoli
CLIENT_ Self-initiated
The idea the concept was testing — the form language and material system, and what it was arguing for.
- Industrial Design
- Material Research
- Form Studies
- Concept Development
Studio
Independent industrial design studio based in Tel Aviv. Twenty years of practice across consumer products, medical devices, wearables, IoT, robotics, and autonomous vehicles — from the first sketch through tooling, factory oversight, and production.
The work is anchored in manufacturing reality: DFM, injection moulding, CMF, and close collaboration with engineering and production teams in Israel and China. Every project is a constraint problem — the good ones have interesting constraints.
Alongside studio work: lecturer in industrial design and plastics at HIT, Holon Institute of Technology.